Email dashboard
Each calendar chart compares the value observed on a single day with the cumulative value through that date. Daily observed RPM is daily revenue divided by daily sends times 1,000. Cumulative RPM uses all revenue and sends through each date. Daily observed CPA is daily spend divided by daily orders. Cumulative CPA uses all spend and orders through each date. Template-age charts remain cumulative through each template's observed days.
Revenue over time
Templates sent in this period
Cumulative Revenue by days since first observed send
Campaigns & creatives
Plan, review, and monitor email campaigns and creative drafts in one place.
New creative
Generate a direct draft from product URLs without research, publishing, scheduling, or sending.
Direct generation creates a draft for review. It does not run experiment research, publish, schedule, or send.